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Logan Benjamin
Logan Benjamin
Together with TBWA/Chiat/Day, The Recording Academy unveiled the "Believe in Music" campaign for the 59th Annual GRAMMY Awards on social media. Inspired by the need for music in a world plagued by violence and hate, the GRAMMYs reminded audiences that we need music now more than ever. Why? Because music never lets us down. The campaign incorporated spots featuring 59th GRAMMYs host James Corden, whose musical prowess and impeccable comedic timing helped remind viewers that music’s greatest power is it makes us believe.